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朱书宏 1983年毕业于杭州大学心理系，美国加州大学圣地亚哥分校烟草控制研究与干预中心主任。

Shu-Hong Zhu
<br>Professor, Family Medicine and Public Health
<br>University of California, San Diego
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<br>Shu-Hong Zhu, Ph.D. is a Professor of Family Medicine and Public Health and the Director of the Center for Research and Intervention in Tobacco Control (CRITC) at the University of California, San Diego. He has been the Principal Investigator for the California Smokers’ Helpline since its inception in 1992. The Helpline is recognized internationally for its scientific innovation and its dedication to the dissemination of research findings to public health services. Dr. Zhu is a psychologist with a strong background in methodology, and has published broadly on behavioral interventions as well as on experimental design. His recent work focuses on the interface of individual- and population-based approaches to smoking cessation and the effects of social norms on smoking behavior. Dr. Zhu has received many awards, including the California Wellness Foundation/ University of California Wellness Lecture Award and the APHA Excellence Award from the American Public Health Association.
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<br>EDUCATION:
<br>B.S. Psychology, Hangzhou University, Zhejiang, P.R. China, 1983.
<br>M.S. Developmental psychology, Beijing University, Beijing, P.R. China, 1986.
<br>Ph.D. Experimental psychology, University of California, San Diego, 1991.
<br>RESEARCH AND PROFESSIONAL EXPERIENCE:
<br>1983- 1986 Research and Teaching Assistants, Dept. of Psychology, Beijing University, China.
<br>1986 Faculty Member, Department of Psychology, Beijing University, Beijing, China.
<br>1986- 1990 Research Assistant and Teaching Assistant, Department of Psychology, University of California, San Diego (UCSD), La Jolla, California.
<br>1990- 1992 Project Director, UCSD Smoking Cessation Telephone Counseling Program, University of California, San Diego, Moores Cancer Center.
<br>1992- 1999 Assistant Professor, Department of Family and Preventive Medicine, University of California, San Diego, La Jolla, California.
<br>1999- 2006 Associate Professor, Department of Family and Preventive Medicine, University of California, San Diego.
<br>2006-Prs Professor, Department of Family and Preventive Medicine, University of California, San Diego.
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<br>https://profiles.ucsd.edu/shu-hong.zhu